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Felecia has always been an award-winning coach. She taught me to stand up in my truth and to be okay with it. She didn't judge me. I will never forget the love and nurture that she extended to me over the years. All that she taught me is what I do in my business/ministry, sharing the same love to others to seek all that God has intended for them, according to His purpose.

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How to Turn Your Authorship Into a Full-Time Virtual Ministry and Coaching Program: The 9 Pillars to Get You Started

7/18/2022

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Greetings Beloved,

Welcome to My Beloved Women's Ministry Blog Series where I teach women leaders how to fulfill their God-given purpose using their stories and expertise.

I am Felecia Killings, an Award-Winning Coach and CEO of The Felecia Killings Foundation. Since 2011, I've worked with women leaders to help them craft compelling books based on the core mission God has given them.
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Over the years, I served as a writing coach and book-publishing specialist. But in 2016, my platform skyrocketed in the virtual space as I began sharing the message God called me to deliver.

Since that time, my voice and platform have reached the heights within conservative politics. My political Movement (the Conscious Conservative Movement) and its books became household names among Republicans and Conservatives. I accomplished this feat by simply bringing the Kingdom message to people who had not heard it before.

And I used my hard story as a catalyst to bring an empowering message to millions online each year.

​But I did not reach these heights by luck or happenstance. 

I implemented best business practices for the online market, and I used these strategies to help me launch a dynamic virtual ministry.

Today, I want to teach you how you can get started on this journey as well.

Perhaps you're a published author and have not seen massive book sales. Maybe you're a published author who knows you have more to give to the market but you simply don't know where to begin.

Whatever your current status, today's Empowering Post will move you forward on this journey so you commit to your God-given purpose full-time.

​Now, let's get started.
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The Power of Virtual Ministries in 2022 and Beyond

I remember back in March 2016, the Holy Spirit said, "I want you to start a virtual Bible study."

"What in the world is that?" I asked.

I immediately began my search for what that phrase meant, but could only find a few articles to help.

I found resources that talked about online and internet churches, but nothing of great substance.

I continued to search and search...but it seemed like anything related to virtual or online churches/ministries was more negative than positive.

This usually happens whenever there's a new thing or a new movement taking place. People criticize it to the point that nothing good comes out of it.

But I knew I heard the Lord when He mentioned this to me, and I was determined to do what I could to answer the call.

In today’s time, Beloved, we are confronted with new shifts in politics, culture, and faith. Whereas we once freely congregated in our respective assemblies, we are now faced with new challenges that threaten our liberties.

In 2020, a plague hit America that dramatically crushed our market and economy.

Fear of this widespread virus compelled states to forcibly close businesses. Children were prevented from attending traditional schools. And many churches were forbidden to assemble.

In times like these, we must be grateful for the prophetic voices who foresaw such events. We must be grateful, for while the rest of the world was in chaos, God was still speaking to His people, reminding them that He was their ever-present help in time of need.

Back in 2016, the Holy Spirit told me to develop the virtual ministry training solution that would prepare His people for this next wave of revival and reformation.

And for 4 consecutive years, I preached this message and the principles on my social media platforms.

What is a Virtual Ministry?

I'm often asked this question by several people, including ministers.

Whenever they ask me, "What do you do for a living?" I tell them, "I help Believers build virtual ministries using their authorship."

Most have no idea what I'm talking about, so here's what I tell them: "I help Christian Authors, Speakers, and Spiritual Leaders build virtual ministries that will change the world using the written and spoken word."

In other words, I help Believers who feel called to start a work using the online space to promote and spread the message God gave them.

I share with people that this is a part of the new wave of revival and reformation, which is sweeping the nation.

Building a virtual ministry involves more than simply writing a book or having a physical church to spearhead.

It's about finding people from all over the world who are hungry for the message God deposited in such ministers; and creating an online home, hub, church, or community where each member can be fed on a daily basis.

You won't find many people today who will attend local churches every day to be equipped. Times are different than they were in early American history.

But you will find people online who will eagerly consume any word from the Lord as long as it's delivered to them consistently.

Here are a few articles that explain more about the role and purpose of online churches and ministries and the ways some people react to them:

  • Some people find online ministries easily accessible, especially if they are unable to attend local churches.
  • Some people find the online space as the perfect way to reach those who would never enter a traditional church.
  • Some people find online churches to be anti-biblical and "fake."
  • Some people have not attended traditional churches in years and are looking for spiritual insight from different sources.

Thus, online ministries have become a viable solution.

And when that system is properly in place, a minister can commit to her calling full-time.

If this is you, Beloved, here are the 9 pillars to get you started.
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Pillar 1: Your Vision

According to BusinessDictionary.com, a vision is "an aspirational description of what an organization would like to achieve or accomplish in the mid-term or long-term future. It is intended to serve as a clear guide for choosing current and future courses of action."

Another definition follows: "A vision statement for a company or organization focuses on the potential inherent in the company's future, or what they intend to be."

When working with my clients, the first lesson I teach is about identifying the vision God gave them. This vision can be as small or vast as they desire. Some visions are for local reach while others are for a national or international platform.

No matter the size, vision is important.

But before my clients can expect to launch a successful virtual ministry and coaching program, they must clearly articulate their vision so people can eventually run with it.


When constructing your vision statement, consider your aspiration for your virtual ministry. How will your vision solve a problem that transforms lives?

Ask yourself:
  • Where do I see myself and my work 25 years from now?
  • What do I want my legacy to be, even after I leave this earth?
  • What is God showing me in terms of the kind of work I must do to help expand His Kingdom power in the earth?
  • What is my purpose and how will my work be an extension of it?

These are just simple questions to ask, and your answers will eventually frame the overall structure you have for your virtual ministry.

To give you an example of what I mean, here is the vision for my virtual ministry: "
At The Felecia Killings Foundation, our vision is to be the premier educational platform that delivers spiritual and practical training to 10,000,000 leaders with conservative values."

Pillar 2: Your Mission

The second pillar is to clearly identify and articulate the mission of your virtual ministry.

According to BusinessDictionary.com, a mission statement is a "written declaration of an organization's core purpose and focus that normally remains unchanged over time."


It can "serve as a filter to separate what is important from what is not, clearly states which market will be served and how, and communicates a sense of direction to the entire organization."

To discern between the vision and mission statement, think of one as the cause and the other as the effect.

Within your mission statement, include information that will demonstrate how your ministry's goals will empower your readers and future clients. In addition, include quantifiable information to help you pinpoint your target goals throughout your ministry's lifetime.

Here is the mission statement for my virtual ministry: 
Our mission is to equip 10,000,000 leaders for the work of their ministry while showing them how to become a leading voice on a local, state, or national level. By teaching spiritual and practical principles, our leaders will show their communities how to build social, political, and economic empires based on Kingdom principles.

Pillar 3: Your Message

Once you have developed your vision and mission statements, it's time to consider the core message God has called you to deliver.

Often times, when authors or ministry leaders enter the publishing world, they aimlessly produce books that do not have a clear focus. Many writers share their stories in a chronological order, thinking this will appeal to readers because the writer's experience was simply traumatic, yet empowering.

But that is not the making of a good book.

Neither is it the making of a successful virtual ministry.

To truly thrive, you must identify a clear message that will serve as the hallmark of your virtual ministry's brand. This message will mark you as the go-to expert on a specific topic; and this message will elevate your platform to the heights in your industry ... when you apply the remaining pillars of this teaching.

Within my virtual ministry, my core message focuses on revival and reformation. More specifically, I teach my audience (the Beloved Tribe) how to build social, political, and economic empires based on Kingdom principles. I packaged this teaching in one of my books, Conscious Black Conservatism. And from there, any content I produce within my virtual ministry extends from this core message.

When thinking about your core message, consider the following questions:
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  • What do I feel God is leading me to address in my industry?
  • What do I see as a major issue in my industry?
  • What simple, yet empowering message can I bring to this space so lives are changed for the better?
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Pillar 4: Your Content

Once you have identified your core message, it's time to create bite-sized content pieces that broadcast it.

In 2016, after receiving instructions to launch my virtual ministry, I created a Facebook group to share my message with women. During my LIVE teachings and social media posts, I began sharing more about the history of American revivals and what God intended to do this next round.

I often shared how God would use the "least of these" to carry out His work in this end-time. He would empower those whom society rejected and elevate them to the highest heights because they have a message for a specific segment in society.

The more I shared these teachings, the more my Facebook group grew. As God began urging me to incorporate politics in my message, my platform expanded exponentially within the conservative space.

The bite-size content I produced on social media drew an audience to my platform whom I never expected. As the people engaged with my material, the social media algorithms boosted my messages into the conservative political space.

At that point, I recognized that my core message was not simply for the women in my Facebook group, but for millions of people who needed to know how to do things God's way to get His results.

Pillar 5: ​Your Audience, Its Needs, and Additional Content

What you will notice from the previous pillar is the shift that happened in my initial audience. Whereas I expected my core message to only hit a small group of women, God's purpose was to bring my voice to the nation.

​As you begin sharing your core message, you will discover the type of audience that is attracted to your message.

Your audience may consist of other women. It may be single mothers. It may be widows.

In my case, it was the entire Conservative Movement.

As you attract your niched audience with your specific message, pay attention to their demographics.

Are they married? Single? Teenagers? Single parents?

Do they work? Own a business? Own a home? Have part-time or full-time job?

More importantly, what are their pain points? What needs do you observe among them?

In my case, I clearly recognized Conservatives' inability to make strong connections with Black voters, who are the most conservative voting bloc in this nation. I noticed how Republicans often used anti-Black messaging to appeal to their audiences, whom they genuinely believe are extremely racist.

As I noticed these patterns, I began crafting long-form content on my website's blog. Each article, ranging from 2,000 to 5,000 words, spoke to these issues and presented a better alternative to the current political talking points. I recognized within my Beloved audience how many could not understand why they were constantly accused of being racist, despite them repeating racist talking points that got them slapped in these political streets.

Through my blog posts, I helped my audience understand Black History, Black Conservatism, and the current Republican Party's push to keep Black voters away. The more I taught Beloveds about the nonsense, the more they rejected the lunacy on the Right. As a result, racial barriers were broken and today we see more White Conservatives and Black voters building a political alliance.

As you identify the type of people God brings to your virtual ministry, understand your bite-sized content will need to take on more depth and insight.

That's where blogging comes into the picture.

Your blog serves as your content marketing machine that produces empowering content to solve your audience's problems. And through this marketing channel, you can seamlessly embed your product (i.e. book) and services (i.e. new coaching program) so potential buyers and clients view you as the go-to expert.

(To help you further understand this concept, consider how I am using this blog post to teach you about establishing your virtual ministry using your authorship.)

Pillar 6: Your Solution (Product/Service)

As you develop a better understanding of your audience, and you recognize their pain points, it's time to present your solution that helps them meet a specific goal.

​Packaging that solution will come in the form of your book and coaching program.

As with any offering, you'll want to develop a system that will help your readers and clients achieve a goal. The idea is to simplify the process, although it can be quite challenging to put that together. (A solid virtual ministry coach can help you master this, however.)
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Pillar 7: Your Monetization Strategy

Once you know how you will package your solution, you must now develop the strategy to sell your product and service. This can come in the form of hosting webinars for your audience, constructing more blog posts, and conducting virtual summits.

Generating your first client may seem challenging, and it is once you're launching a new product or service. But the more you contribute to the virtual market, the more people will come to you as the expert to solve their problems.

Pillar 8: Your Network

Your virtual ministry's rise will largely depend on your ability to network effectively with the influencers and key decision makers in your niche.

The more content you produce on a consistent basis, like blog posts or videos, the more you establish credibility and authority on your given topic and message. This inevitably attracts other leaders, who will want to partner with you.

I have seen this play out repeatedly within my virtual ministry over the last four years. My content has been the vehicle I used, which put me in connection with politicians, FOX media personalities, and more. 

The connections or networks you build right now will be a crucial element of your success long-term.

Pillar 9: Your System of Operations

Once you have laid the foundation for your virtual ministry, you must then create your system of operations so it runs smoothly.

This includes creating a virtual ministry routine and work schedule; developing your sales funnel to receive ongoing buyers and clients; and much more!

Beloved, now that you have a better idea of what's necessary to take your authorship to the next level, it's time to get to work. And here's how you can advance your training, starting now.
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At The Felecia Killings Foundation, we know how vital women are to the Kingdom of God.

We understand their role and position, and we empower them to function fully in their grace so their lives are changed for the better.

But often times, women encounter traumatic hardships that destroy their confidence, self-worth, and future calling. From domestic-violent relationships to sexual assaults, some women struggle to rebuild their lives once they've been violated.

This is not God's purpose for His daughters.

Therefore, at The Foundation, we purpose to help these women transform from the inside out. We empower them to blossom in their calling as they build social, political, and economic empires in this new decade because women are important to the Kingdom.

My Beloved Women's Ministry is a branch of The Foundation's overall virtual work. Since 2019, our platform and our Founder's message have reached 40,000,000+ people online.

And through this network, Felecia helps women experience spiritual, emotional, mental, financial, and physical healing.

Our mission is to deliver spiritual insight and practical development that release healing, deliverance, and economic opportunities to God's daughters.

Led by Coach Felecia Killings, our mothers receive lessons that teach them:

  • how to fight for their healing while possessing it for a lifetime
  • how to know the Holy Spirit intimately so He empowers them for great success
  • how to use the virtual space to create new career opportunities
  • how to build healthy relationships and strong support systems
  • how to strengthen themselves as a mother while caring for their children
  • how to strengthen themselves as a wife while submitting to their husbands
  • how to thrive as a co-parent and/or single mother
  • how to use the communal living business model as a single mother and more!

If you're ready to transform your life, enroll in one or more of Coach Felecia's coaching programs.

  1. Master Your Mind Master Class | A 4-week, one-to-one coaching program that teaches women how to develop a success-conscious mindset for their future success in business, ministry, motherhood, and marriage 
  2. We Keep Building | A 4-week, one-to-one coaching program that teaches women self-development, productivity, and organizational skills to facilitate a healthy work-life balance
  3. Kingdom Living and Leadership Training | A 4-week, one-to-one coaching program that teaches women how to develop strong leadership skills for their ministry or business based on Kingdom principles
  4. Wealth and the Believer | A 4-week, one-to-one coaching program that teaches women how to develop a success-conscious mindset to attract wealth that funds their business or ministry
  5. The Minimalist Millionaire | A 4-week, one-to-one coaching program that teaches women how to practice minimalism to help position themselves to generate millions through their business or ministry
  6. The Write Conservative | A 4-week, one-to-one coaching program that teaches women how to write and publish their story in book format through The Felecia Killings Foundation
  7. From A-Z of Writerpreneurship | A 4-week, one-to-one coaching program that teaches women how to build a blog that becomes a national powerhouse in the social, political, or economic sphere
  8. Coaching the Ancient Way | A 4-week, one-to-one coaching program that teaches women how to create a coaching service for their business or ministry 
  9. The 10 Ninety | A 4-week, one-to-one coaching program that teaches women how to master content marketing and social media marketing to promote their business's or ministry's products and services
  10. My Beloved Women's Business and Ministry Program | A 12-month group intensive program that teaches women leaders how to build, launch, and scale an online business or virtual ministry into the millions using their authorship

Schedule your FREE 20-minute consultation to get started.
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    Felecia Killings is the Founder and CEO of The Felecia Killings Foundation, the nation’s leading platform that delivers spiritual and practical training to rising leaders with conservative values. 

    Felecia is also an Ordained Minister and the Principal Coach of My Beloved Women’s Ministry and the Chief Editor of My Beloved Weekly, the leading platform that helps women flourish in business, ministry, motherhood, and marriage. Her network of empowering female coaches provides thousands of women the spiritual and practical training they need to thrive.

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    "Your story and message have the power to bring healing to others. With my training, I will teach you how to write your truth, how to share your expertise, and how to present your author's platform to the masses. Let God use your voice to empower thousands online and offline. I am the Coach that will equip you for greatness."

    - Felecia Killings
    Award-Winning Coach & Founder of The Felecia Killing Foundation
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    “Your website is inspirational and motivational. The resources you laid out, the recommendations and priorities to manage, maintain, and grow a successful writing business are truly priceless. I look forward to working with you and your expertise in guiding me in my own writing business. God bless you for sharing the tools of success with such grace, wisdom, and passion.”

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    “You inspire me a lot. I can see in you a person who has discovered her purpose and God-given assignment. Keep up the good work. I like your blog so much. The topics you discuss are so real and very practical…I have elected myself as a fan of your blog. Much blessings!”

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    “I really enjoyed your blogs. They truly stirred my faith as a writer and as a woman of God overall! I have 2 books that have been published and some of your marketing strategies were extremely helpful. Thank you and continued expansion upon your brand in Jesus’ name!”

    - Dr. Lorelle Rich
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    "Felecia has always been an award-winning coach. She taught me to stand up in my truth and to be okay with it. She didn't judge me. I will never forget the love and nurture that she extended to me over the years. All that she taught me is what I do in my business/ministry, sharing the same love to others to seek all that God has intended for them, according to His purpose." 

    ​
    - Tschanna Taylor, Best-Selling Author, Speaker & Life Coach
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    "Felecia does an absolutely amazing job of maintaining your vision and making it come to life. If you need help getting your vision on paper, editing of your book, or even need coaching on writing your book, she is AWESOME!"

    - Bessie Scoggins
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    "Felecia is very talented and has several qualities that a new writer can benefit from. She has excellent communication skills and a very sensitive and supportive approach to her training. What I love most about her teaching style is her ability to listen to what you want; then she immediately develops alternative approaches to improve your manuscript. I must say, the six-month journey of creating my manuscript went smoothly because of her support and assistance. I recommend Felecia without reservation."

    - Mulu Afework
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    "I've worked with Felecia on two projects; she helped me with writing and editing my book. As an author,  finding the right editor is very important. I had my book edited by someone who didn't do my book justice.  But once Felecia performed the edits, the story flowed better than I'd image. I had found the right editor. Her skills are remarkable and I highly recommend her for any project you may have, big or small. As a writing coach, I wanted to take my business to the next level. Seeking out Coach Felecia was the best decision I made. She encouraged me to develop an online school, which I'm in the process of doing.  She helped me create the curriculum, identify my audience,  and provided me with the tools to succeed. If you need a coach to push you to the next level, Felecia is the person. She knows her stuff."

    - Paulette Harper
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    "I want to thank my writing coach, editor, and publisher, Felecia Killings, for her coaching style and writing skills. Felecia stayed with me throughout the entire project. She heard and understood my heart in every word written. Her encouragement was priceless but not free. Every dollar spent was well worth it! Thank you for the skills that I learned in writing this project and the projects to come."
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    - Betty Short-Sams
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Become a Rising Leader. Start Your Advanced Training Today. And Manifest Your God-Given Calling in a Spirit of Excellence.

About Us | ​We're Empowering Rising Leaders to Bring Revival, Reformation, and the Empowerment to Communities Nationwide

Our Vision

The Felecia Killings Foundation is the premier educational and publishing platform that delivers spiritual and practical training to rising leaders with conservative values.


Led by our Founder and CEO, Felecia Killings, and headquartered in Atlanta, GA, The Foundation is a national powerhouse whose Kingdom-conscious focus guarantees our leaders' success in the social, political, and economic spheres. 

“When we learn to do things God’s way, we always get His results.”
- Felecia Killings


Our Mission

Our mission is to equip leaders for the work of their ministry while showing them how to become a leading voice on a local, state, or national level. By teaching spiritual and practical principles, our clients learn how to build online businesses, virtual ministries, and political platforms that empower the people God called them to serve.

We accomplish this mission by delivering advanced training solutions to conservative candidates, grassroots political activists, ministry leaders, coaches, and thought leaders. Each client receives leadership development via our premium publications, e-books, annual leadership events, online courses, and Coach Felecia's signature platform-building school.


In addition, our mission is to provide social, political, and economic community service to Black residents across the country. Through The Conscious Conservative Movement and My Beloved Women’s Ministry, we perform the nation’s top Black Outreach efforts that empower our communities, help secure conservative victories each election cycle, and build the Conservative Alliance nationwide.​​
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​"Felecia, I am so inspired by the work you do. God is good and his movements are amazing. Thank you for letting the Lord lead you." - Anonymous Beloved Giver​

About Our Founder

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Felecia Killings is the Founder and CEO of The Felecia Killings Foundation, the nation’s leading platform that delivers spiritual and practical training to rising leaders with conservative values. She is an Award-Winning Coach whose work has helped thousands of leaders manifest their God-given calling in a spirit of excellence since 2011.

Felecia is also the Founder of The Conscious Conservative Movement, a national political work that bridges the gap between Conservatives and Black voters. She is the #1 strategist for national and statewide conservative victories using effective Black Outreach. Her efforts during the 2022 mid-term election and Georgia's gubernatorial race helped solidify a strong win by employing best communications practices for selling conservatism in urban areas. 

Felecia Killings is the Principal Consultant of The Conscious Conservative Movement's newest think tank, The CCM Center for Research and Policy Development (launching Fall 2023). Her team of qualitative researchers and policy analysts help inform conservative politics with special interests that benefit Black communities in Georgia and nationwide.


Felecia is a Motivational Speaker and a nationally-recognized political commentator, sharing her insight with millions of Conservatives via mainstream and independent outlets. She has been featured on primetime shows including  FOX Primetime, FOX and Friends, the New York Post, FOX Digital, Red State, Sonnie’s Corner, Victory News Media, Cross Country with Lawrence B. Jones, the Dinesh D’Souza Podcast, News Nation, and many more!

Felecia Killings is also the Chief Editor of My Beloved Publications, a growing collection of weekly newsletters that teach men and women leaders how to thrive in social, political, and economic spheres.

Felecia is the Best-Selling Author of The Conscious Conservative Book Collection, the most comprehensive conservative resource that teaches conservative leaders, candidates, politicians, and grassroots activists how to secure victories using Black Outreach. (Available exclusively at The Foundation.) In addition, she is the author of dozens of e-books, e-guides, and The Foundation's signature online course (The Write Conservative), which help leaders build, launch, and scale their virtual platforms using the written and spoken word.


Felecia is also an Ordained Minister and the Principal Coach of My Beloved Women’s Ministry, the leading platform that helps women flourish in business, ministry, motherhood, and marriage. Her network of empowering female coaches provides thousands of women the spiritual and practical training they need to thrive.
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As a graduate of The University of California, Davis, Felecia holds a Bachelor of Arts degree with double majors in English and African American Studies. She also holds a Master of Arts degree in Education.

Above all, Felecia is the mother to Aaliyah Amore, her greatest joy and accomplishment. 

To learn more about Felecia, purchase her latest memoir, To My Beloveds.

​To book her for your next podcast, broadcast, event, or organizational training, contact us today.


As Featured In

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Is the Black Vote Really up for Grabs? The Conscious Black Conservatives Weigh in | Read Today
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Felecia Killings: Her Vision for Conscious Black Conservatism | Listen Today
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Liberty Nation Exclusive: A New Approach to Win Black Votes | Read Part 1 and Part 2 Today
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Discussing CPAC's Black Conservative Panel and the Movement's Pivot | Watch here
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Discussing the founding of the Conscious Conservative Movement & Media Network | Watch here
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Discussing Black Conservatism and Political Action Alongside Shermichael Singleton | Watch here
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Discussing the 2020 Election and What's Needed for Effective Black Outreach | Watch here
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Discussing Black Conservatism, White Conservatives, and Society in General | Watch here
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Discussing Conscious Black Conservatism, Our Movement & President Trump | Watch here
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Download "Real America's Voice" today to watch the latest episode
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Blexit Failed. Where Can the GOP Go From Here | Read here
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Black Conservative Leader Launches New Initiative to Benefit Single Mothers | Read here
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Felecia Killings Talks About Conservatism Uplifting Black Communities | Watch here
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Felecia Killings Joins the Crew at Aquarian Anarchy for What is Sure to be a Blast of an Episode | Watch here 
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Felecia Killings Discusses the Stigma of "Conservatism" in Black and Urban Communities | Watch here


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